The role of the Sales and Marketing Manager represents a cornerstone in the strategic and operational framework of the company, integrating administrative leadership with marketing acumen and organizational coordination.
This position is pivotal in shaping the company's market trajectory by developing and executing targeted marketing plans that aim to increase market share and drive sustainable sales growth. Grounded in systematic market analysis, the manager identifies emerging opportunities and anticipates potential challenges, ensuring proactive strategic responses.
Central to this role is the design and implementation of innovative marketing strategies aligned with the company’s customer-centric philosophy, which emphasizes long-term trust and satisfaction.
The manager ensures product availability that meets dynamic consumer needs by leveraging data analytics, customer behavior insights, and technological tools to inform product development and positioning.
In alignment with the company’s dual-level marketing policy vertical, focusing on deepening customer relations through product diversification, and horizontal, targeting expansion of the client base the manager plays a key role in integrating marketing with production and logistics functions to optimize operational coherence.
Through orchestrated promotional campaigns, engagement with healthcare institutions, and participation in scientific forums and trade exhibitions, the Sales and Marketing Manager actively contributes to strengthening the company’s brand presence both locally and internationally.
The company’s well-established reputation and the growing trust of its customer base provide a solid foundation for the manager’s efforts in market expansion and brand consolidation.
Moreover, the company’s emphasis on teamwork as a cultural and operational pillar is reflected in the manager’s leadership, as they guide multidisciplinary teams toward the collective realization of corporate excellence and strategic goals.